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Case Study: Simple Online Doctor | Builder.io & Next.js

We enhanced the Simple Online Doctor platform using Builder.io and Next.js, adding automation, custom features, and improved user experience.

Case study

Simple Online Doctor

Simple Online Doctor is an Australia based digital healthcare platform that enables users to consult qualified doctors online through secure assessments and video or voice consultations. we improved the platform by enhancing functionality, automation, and overall user experience to make healthcare access faster and easier.

Digital Healthcare Platform

Project Overview

Simple Online Doctor wanted to improve their existing website to better support online healthcare services. The platform had limited builder functionality, manual processes, and dependency on third-party tools for key features like reviews, team management, and content updates.

Main project Overview SOH case study
Location

Australia

Services

Custom Development
API Integrations
Website Revamp
UX Optimization

Technologies

Builder io
Next js
Radix UI
Tailwind CSS

Problem

Simple Online Doctor was operating on a website built using a limited page builder that did not support advanced functionality. Key features such as navigation control, team management, and review handling were dependent on third party tools or manual processes.

User experience issues were also present. The sign up and registration flow lacked proper mobile number validation, address entry was manual and error prone, and profile verification required extra effort from users. Managing treatments, doctor information, and marketing pages was time consuming due to raw data and the absence of automation.

Overall, the platform needed better scalability, automation, and a smoother experience for both users and administrators.

Solution

We enhanced the Simple Online Doctor platform by building custom functionality directly into the builder CMS. We upgraded the navigation system, removed third party review dependencies, and developed a fully dynamic review component.

We created a dedicated team page along with individual doctor profile pages, making it easier to manage and display medical professionals. To handle large amounts of raw content from the old website, we used JSON based automation scripts to migrate and structure data efficiently within the builder.

User experience was improved by adding mobile number validation with country code dropdowns, integrating address verification APIs, and enabling address auto completion in user profiles. We also built a complete treatments section explaining all available medical services and developed multiple landing pages to support digital marketing campaigns.

The final result is a secure, scalable, and user friendly healthcare platform that simplifies online consultations and backend management.

Technology Stack Behind the Application

To build a modern, scalable, and easy to manage digital healthcare platform, we selected technologies that support performance, flexibility, and long term content control. Each tool was chosen to improve both user experience and administrative efficiency.

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Builder.io

Builder.io was used as the core visual CMS to give the Simple Online Doctor team full control over content without relying on developers. It allows easy creation and management of pages such as treatments, doctor profiles, reviews, and marketing landing pages.

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Next.js

Next.js powers the frontend of the application, ensuring fast page loads, smooth navigation, and improved SEO performance. Its server-side rendering and optimized routing make the platform reliable and scalable, supporting both patient facing pages and admin managed content efficiently.

Radix UI logo

Radix UI

Radix UI was used to build accessible and consistent UI components. It helped create reliable elements such as modals, dropdowns, forms, and navigation controls while maintaining accessibility standards, which is essential for a healthcare platform.

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Tailwind CSS

Tailwind CSS was used for styling to maintain a clean, responsive, and modern design system. It allowed rapid UI development, consistent layouts, and easy customization across devices, ensuring a smooth user experience for patients and administrators alike.

Simple Online Doctor Homepage

The homepage provides a clear overview of the platform, guiding users through online healthcare services. It highlights available treatments, doctor profiles, and the consultation process in a clean, structured layout for a smooth and reliable user experience.

simple online doctor HomePage SOH

Scalable UI Components

We built reusable, fully responsive UI components that maintain visual consistency, improve development efficiency, and support scalable feature growth across the platform.

Our Success stories

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