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Why utm_source Shows as ‘o’ in Google Ads & How to Fix It

Why "utm_source" Shows as ‘o’ in Google Ads & How to Fix It

If your reports show utm_source=o in Google Analytics or HubSpot, your tracking template in Google Ads is likely misconfigured. This blog explains why it happens, the common mistake with {campaign_name}, and how to set up UTM parameters the right way...

LinkedIn Ads vs Google Ads: What Works Better for B2B SaaS

LinkedIn Ads vs. Google Ads: What Works Better for B2B SaaS?

When marketing your B2B SaaS solution, the choice between LinkedIn Ads and Google Ads can impact your success. Learn how to choose the right one based on your goals, budget, and audience targeting.

What Is Structured Data Why Is It Important For SEO

What Is Structured Data? Why Is It Important For SEO?

Structured data enhances SEO by helping search engines understand and display content more effectively. It improves search visibility, enables rich snippets, and boosts click-through rates, making content more accessible and engaging for users.

consent mode 2

A Complete Guide to Setup Consent Mode v2 for your Headless Website

Consent mode v2 plays a crucial role in ensuring compliance and optimal website performance. RW Infotech will take you through the complete cookies consent mode setup.